So you’ve invented the most ingenious and lucrative product since bottled water. Now what do you do?
You don’t have any idea how to market the product, set up a business plan or manufacture your life-changing invention. Where do you find the people who can get your innovation off the ground? Will involving friends or family members doom your business before it’s even started? Once you bring in team members, what is the best way to divvy up shares in the fledgling business?
We turned to a seasoned entrepreneur, a venture capitalist and an experienced financial guru to tackle these thorny questions.